Outgoing Coca-Cola’s chairman Muhtar Kent thinks that we need to change how we talk about soda sales. Soda consumption has been declining for 13 consecutive years, according to an annual report from industry newsletter Beverage Digest. However, talking about consumption alone does not tell the full story. “The whole concept of declining soda sales — I think it’s wrong

What’s hitting the shelves? New product launches: October In the northern hemisphere New product launches take on an autumnal theme – take for example Cinnamon Coke or Bacardi Ginger – while in the southern hemisphere non-alcoholic Heineken 0.0 launches in Australia ready for the summer. We take a look at some of the new products