NEW YORK — Not surprisingly, The Coca-Cola Co. generated the most brand value among the world’s top soft drinks in 2013, according to BrandZ, the world’s largest brand equity database. In 2013, Coca-Cola generated brand value of $64.7 billion, up 7% from 2012. The total gave the Atlanta-based company the No. 5 overall position among
China’s carbonated soft drink market is growing at a low-teen rate which is significantly faster than other global markets (US/UK). However, on a per capita basis, the consumption of carbonated soft drinks in China is still low at an estimated 10.34 litres per person in 2011 compared to an estimated 167.5 litres per person in